lomography
work from my employment as digital designer at the photographic equipment retailer lomography. in this time i created product identities, ad banners, social media posts and animations, illustrations and newsletters.
themes:
animation
fonts&lettering
identity
illustration
logo
lomography
lomo illustrations
at lomography, i made a lot of illustrations for a wide range of applications: newsletters, banners, magazine articles, and social media posts. sadly most of these were never utilized to the extent i would’ve liked and some even flat out rejected.
lomochrome ’92
animated logo and superrealistic gold effect for lomography’s newest film “lomochrome ’92”, mimicking the gold foil of the packaging. this attention grabbing effect and smooth animation were used for social media, advertisements and newsletters.
banners
newsletters
lomo school
banner concept and design with hand animated school supplies for the seo optimized magazine section “lomo school”. this playful animation paired with strong, friendly graphic design was used for social media, advertisements and newsletters.
banners
illustrations
newsletters
themes:
animation
fonts&lettering
identity
illustration
lomography
marmorstein jewelry
identity, graphic design, business card, customized font, videography, website design with shop and programming for marmorstein jewelry. for the shop, visit marmorste.in
marmorstein jewelry is handmade in a colorful, cute and elegant style that is partly inspired by the 2000s. the name means “marble stone”, and is a traditional jewish name, taken from the founder and designer lili. the name of the brand is therefore not only a reference to lili’s heritage, but also the craft.
goal of the design was to create an atmosphere which complements this style in its liveliness, but stays classy and somewhat timeless. in terms of ui, the philosophy was to stay within expectations of an online shop, with details to make the experience unique and true to the brand.
